Topic
Consumer
Original Consumer analysis and news, written and editorially gated by the Omega team.

Consumer· 4 min read
27% of U.S. Adults Use AI Chatbots for Emotional Support
New survey reveals millions of Americans treat ChatGPT and similar tools as companions, sharing private thoughts they won't tell other people.
Via AI Watch · Sep 2, 2026
Consumer· 3 min read
One in Five Americans Now Use AI for Financial Advice
A new Gallup survey reveals a sharp divide between AI adoption and trust in personal finance decisions.
Via AI Watch · Aug 8, 2026

Consumer· 3 min read
60% of U.S. Consumers Distrust Brands Using AI in Messaging
New research reveals a growing tension as companies optimize for AI search while audiences demand human authenticity and transparent sourcing.
Via AI Watch · Jun 16, 2026