Rewst's AI Agent Lets MSPs Build Automation Without Deep Coding

Rewst's AI Agent Lets MSPs Build Automation Without Deep Coding

IT automation vendor Rewst is preparing to release an AI agent feature that will allow managed service providers and their small business customers to automate repetitive processes using natural language descriptions rather than traditional coding or workflow design skills.

The update, announced at Rewst's FLOW 2026 conference in Nashville, will enter expanded partner testing in early July before general availability later this year. According to Rewst founder and CEO Aahron Chernin, the AI agent accepts plain-language descriptions of business processes and automatically generates editable workflows that users can review and approve before deployment.

Several MSPs attending the conference told ChannelE2E that the capability addresses a significant barrier: most of their small business clients neither use automation nor understand how it could benefit their operations.

Why it matters

Automation has historically required specialized skills that put it out of reach for smaller MSPs and their SMB clients. By removing the technical barrier to entry, Rewst's AI agent could accelerate automation adoption in a market segment that has largely remained manual. For MSPs, this creates both an internal efficiency tool and a new service offering that doesn't require hiring dedicated automation engineers.

Overcoming the job-elimination perception

Chris Harp, chief operating officer at Matson and Isom Technology Consulting in California, said his firm faces a consistent challenge when discussing automation with clients: the immediate assumption that it will eliminate jobs.

"One of the challenges that we are finding in the industry right now is that automation has this perception of reducing head count," Harp explained. His firm positions automation as augmentation rather than replacement, focusing on how it elevates existing roles by removing time-consuming manual tasks.

Matson and Isom is developing a go-to-market strategy to bring the new Rewst capabilities to SMB customers by October, with the technology forming a core component of the firm's 2027 business plan.

API integration with business applications

Alex Williams, a senior consultant at Matson and Isom who has been testing the upcoming release, highlighted the AI agent's ability to integrate with common business applications like QuickBooks through APIs. The system includes configurable guardrails that prevent accidental data deletion or other destructive actions.

"You can safely interface through the API and set up guardrails, so the client can safely interface with QuickBooks and not have the fear of, 'Oops, I just deleted something,'" Williams said. Users will be able to request reports or data through conversational queries.

Lowering barriers for smaller MSPs

Martin Perkins, founder of MSP consultancy Tech Cartographer, said the new capabilities will benefit MSPs that lack dedicated automation teams. "This removes that barrier to entry, so a lot of MSPs will be able to get more mature in their automation journeys," Perkins noted.

He emphasized that the feature eliminates the need for full-time automation staff, making Rewst accessible to smaller shops that previously couldn't justify the investment.

Devin Depuy, a systems engineer at Summit IT Solutions in Ohio, attended the conference to learn how other MSPs are implementing Rewst. His firm serves medical offices, insurance agencies, and manufacturing companies, and he's exploring Automation-as-a-Service as a potential client offering.

These details were first reported by ChannelE2E.